BluePrints

BluePrint is our new series of best practice guides, bringing clarity to some of the knottiest challenges marketeers are grappling with today.

NPD BluePrint

Our Best Practice Guide to maximising the success of your NPD activity.

NPD BLUEPRINT INTRODUCTION
CURRENT LANDSCAPES
GOAL SETTING & PLANNING
NPD LAUNCH PLAN MAKING IT HAPPEN
NPD LAUNCH PLAN CONTENT
NPD SUCCESS BENCHMARKS

Partnerships BluePrint

Our best practice guide to delivering powerful partnerships for your brand.

PARTNERSHIP CASE STUDIES
PARTNERSHIP PITFALLS
GLOBAL RETAIL RADAR
8 PARTNERSHIP PRINCIPLES
60-SECOND CHECKLIST
WHY BLUE CHIP INTERACTIVE?

Door Drops BluePrint

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BLUE CHIP INTERACTIVE LIMITED 2025

BLUE CHIP INTERACTIVE LIMITED 2024

Blue Chip Interactive Limited
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